Frozen The Musical will open at the Drury Lane Theatre in autumn 2020.
A new teaser focuses on the show's creative team who have brought the hit 2013 animated movie to life.
The musical features all the big songs from the film plus more than 10 new ones, all written by husband and wife team Kristen Anderson-Lopez and Robert Lopez.
The book comes from Jennifer Lee, who wrote the film's screenplay, while Michael Grandage directs with choreography from Rob Ashford.
Frozen's West End production recently announced an open audition call for all the lead roles.
Producers are casting for performers to play Elsa, Anna, Olaf, Kristoff, Hans and Weselton as well as covers. Performers of all cultural backgrounds are sought for all the roles.
For character breakdowns and all the details on audition locations and times, visit FrozenTheMusical.co.uk/auditions.
Meanwhile, it was previously revealed that the West End production of Frozen is set to be notably different to the current Broadway show, which stars Caissie Levy and Patti Murin.
British director Michael Grandage explained to the BBC News website: "We don't want to just replicate a production. We want it to evolve and respond to the time of watching it.
"And so London will offer us an opportunity to make some adjustments, enhance and develop everything.
"We want to give a bespoke production in England. On one level it could be technical, the magic we use in the show, the spectacle... we want to make sure we evolve with the technology that's available to us."
Tickets to Frozen on the West End are expected to go on sale later in 2019.
You can sign up for priority booking access and exclusive news and content from FrozenTheMusical.co.uk